Nike Doubles Down Releases First Kaepernick Ad

Nike has released its first commercial with former San Francisco 49ers quarterback Colin Kaepernick as its new “Just Do It” spokesman.

Colin Kaepernick Nike Spokesman.

The 2-minute spot, titled “Dream Crazy,” showcases an inspirational montage of athletes overcoming adversity to chase their dreams, with a voiceover by Kaepernick. He is also seen looking up at an image of the American flag on a building. “Don’t ask if your dreams are crazy, ask if they’re crazy enough,” Kaepernick says at the end.

It was at this point I almost barfed. I seriously felt a flash of anger then a queasy stomach. Nike has bet the farm on their black base. Will it pay off for them?

Watch the ad below then give me your honest reaction.


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